With
over 750 new titles launched each year in the UK and USA alone, new
launches are a vital lifeblood of the magazine industry. The last
decade has seen some of the most dynamic, mould breaking and successful
new launches of any decade.
Robertson Shine is
one of the world's foremost authorities on how to launch magazines and
has amassed a fund of knowledge about magazine launches in a variety of
markets. With the experience of the award winning launches of FHM and
Today's Golfer as well as involvement in a host of other high profile
launches, few companies can boast such a deep understanding of what
makes a successful launch.
A transcript of our workshop on "How to launch a magazine" from the Dubai International Publishing conference is coming soon.
Our training course "The secrets of successful launches"
takes the form of a full day workshop and works equally well with small
and large groups. Smaller groups have the opportunity to tailor content
towards specific markets and an element of the workshop can look at
live problem solving and strategic planning. To read more about the
course click here
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